MEET THE CHAMPAGNE THAT DEFIES TRADITION

COUP doesn’t just raise a glass—we raise a challenge. Refusing to play by centuries-old scripts or blend into polite company. We turn every toast into an act of defiance, by celebrating authentically without the pomp. It's about the pure attitude of those who refuse to fall in line. Every sip challenges the ordinary, daring you to celebrate on your own terms. This isn’t about the past—it’s about forging a new legacy.

This is COUP.

SABER THE MOMENT

With COUP, opening a bottle is an act of rebellion, not a routine. Forget subtle pours and polite pops—COUP’s sabering experience is champagne’s ultimate adrenaline rush.

Why settle for tradition when you can redefine it?

With a decisive swing, you’re carving out your own story. It’s not about following old rules; it’s about making your mark.

Lift that blade, strike true, and embrace your moment of impact.

CREATE YOUR CUSTOM COUP

1
CHOOSE YOUR ARSENAL
Pick your bottle size and decide how you’ll make your entrance—standard or saber-ready. It’s your call: go subtle or swing for the fences. Either way, you’re arming yourself with a statement that can’t be ignored.
2
MAKE YOUR MARK
This is where your voice takes center stage. Engrave a message, add a graphic, or carve in that logo—whatever it takes to ensure they know exactly who stepped into the spotlight.
3
OWN THE REVEAL
Set the tone for how your COUP arrives. Whether you orchestrate a dramatic unveiling or keep it low-key and cool, this final touch transforms an ordinary arrival into an unforgettable moment. It’s your stage—take a bow.

CRAFTED OUTSIDE THE COMFORT ZONE

Forget polished legends and tired traditions. We thrive on the edge, and dare to break the mold. COUP is forged from fearless craftsmanship from small vineyard in the Montagne de Reims, where authenticity trumps aristocracy.

There’s no dusty aristocratic legacy here, just the raw ambition to rewrite what champagne can be. Your glass awaits.

MEET THE BOTTLE YOU DEFINE

At COUP, the bottle isn’t just something you pick—it’s something you create. Add your mark, carve your message, and turn ordinary glass into a personal rallying cry. This isn’t about following old rules; it’s about making your voice heard. The bottle is yours—define it.

Hello You!

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